marketing research 1
noundomain: activity
Princeton WordNet [ver.3.1]
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EnglishDefinition
research that gathers and analyzes information about the moving of good or services from producer to consumer
Hypernym
research 1
noun
systematic investigation to establish facts
EnglishHyponym
marketing research that yields information about the marketplace
marketing research that yields information about desired characteristics of the product or service
marketing research that yields information about the motives and needs of different classes of consumers
